How To Avoid The Pitfalls of Buying Make Up Online

There is no doubt that buying cosmetics online is easy and convenient, and the variety of online discount make up stores can also help you save money. However, for all its perks, there is one big drawback to online shopping: you cannot physically see the product.

Initially, that might not sound like too much of an issue – after all, we’re all well used to buying items like books and music online, and you cannot physically touch the product with those items either. Yet there is a difference; with make up, you need to be able to see the product so you can see a true representation of the colour. Photographs and online colour palettes can only go so far when it comes to show the shade of an eyeshadow or lipstick, and unless you have seen the product in store and know it suits you, you may experience problems.

That doesn’t mean you shouldn’t buy make up online, just that you need to be selective on how you go about it. Ideally, you should only buy make up online when you are familiar with the product and its colouring, so you can be sure that it matches your skin tone or complexion.

Unfortunately, that isn’t always possible, especially if you’re looking to buy make up online that isn’t available in your home country. In this instance, the best you can do is scrutinise the photograph in detail, and check the returns policy for the store you are buying from. All reputable retailers will allow you to return the item for whatever reason within seven days, so check this is the case and buy make up online with confidence.

8 thoughts on “How To Avoid The Pitfalls of Buying Make Up Online

  • November 19, 2015 at 11:38 pm
    Permalink

    excellent advice I have always been worried to buy make-up online but with these helpful tips I should be able to start and I’ll get a bigger variety to choose from

    View Comment
  • June 8, 2015 at 9:35 am
    Permalink

    There’s been a recent storm about fake mac and other cosmetics and it’s true you must scrutinize the picture carefully but if there is one thing I’ve realized about makeup over time is that if it seems to good to be true it probably is

    View Comment
  • June 8, 2015 at 2:17 am
    Permalink

    I have enough trouble buying the right colors in the store. I have not attempted to buy items online either. I am really the type who needs to see the product and handle it before paying for it!

    View Comment
  • June 3, 2015 at 11:38 am
    Permalink

    Like Sinirastasy, I’ve never bought makeup online, its just seems like a bit of a lottery as to what I’ll get – will colours look the same? What about quality if I try something new? For me another big one is how it feels on my skin, and of course removal. I would consider buying some of the products I already use if I found good prices on them.

    View Comment
  • May 26, 2015 at 8:50 am
    Permalink

    Good tips! I have already submitted a photo to Clinique and MAC and done a live chat with a consultant prior to my purchase but that is not always an option. Very useful article!

    View Comment
    • May 29, 2015 at 6:28 pm
      Permalink

      I have not had the courage to purchase make up online as of yet, I am worried the colors do not match the pictures online. The live chat option and photos sound great for online make up retailers, more of them should offer that service.

      View Comment
  • May 12, 2015 at 5:31 pm
    Permalink

    Great tips! I swear I always buy makeup online that turns out to look so wrong for me. I’d never really thought about returning, but now I’ll for sure check return policies everywhere I but, thanks!

    View Comment

Leave a Reply